Fact is, wealth is not measured by the cars and houses people own. You’ll be surprised by how rich some people look outwardly till you realise that their accounts are literally empty. The advent of Asset Management Corporation of Nigeria has opened eyes to the fact that a lot of the supposed rich people you see are heavy debtors.
Bringing this closer to the entertainment industry, you need to understand that entertainment is a “Show Business” and everyone that understands the brief will go any length to keep up. As you grow along the line of success in the entertainment industry, you may have the liberty to position (somebody said – package) yourself to match your fame.
A lot of the signed artists you see out here are working to meet up with their label’s investment so they can start getting a better share of the pie. They drive good cars and wear designer clothes but all of that are borrowed and will be paid for as time goes on. The independent artists who are on the A- List, call their financial shots. They decide to focus on their own career and personal businesses or invest in other talents like Olamide, Davido, Mr. Eazi, Don Jazzy and who else? (Comment section please)
Now, let’s address the elephant in the room… Who’s richer between #Wizkid and #BurnaBoy? You’ll need to check how much are they charging for shows, how long have they been making money in dollars, what assets (NOT CARS) do they have, the quality of their endorsements, investments outside music, distribution partnerships, liabilities and money related habits (if you catch my drift). If we don’t have these facts to the crosses and dots, then we may never know who’s richer. Don’t worry about what you see on social media… Real life is different. You see those private jets and expensive hotels – they’re paid mostly by the show promoters. How many artists put their own money down for that luxury life? Not a lot.
Most of the artists from Africa and specifically Nigeria come from very poor backgrounds. We can count the privileged ones with the tip of our fingers. Most of our artists are survivors, we need to respect NOT compare them.