MTV BASE AND KWAZULU-NATAL CONTINUE WITH MTV AFRICA ALL STARS TOUR

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L-R Professor, Ice Prince, 2Face and Davido

Saturday April 13, 2013, South African Kwaito artiste Professor joined Nigeria’s super stars 2Face Idibia, Ice Prince and Davido for the Lagos edition of MTV Africa All Stars. The event which also featured DJ Jimmy Jatt, DJ Caise and DJ Sose was held at the marquee, Federal Palace Hotel, Victoria Island, Lagos.

MTV Africa All Stars, the brainchild of MTV Base and South Africa’s Kwazulu-Natal Province, is a new sensational pan-African music and youth empowerment initiative that appreciates the star quality and widespread appeal of contemporary African musicians and provides exposure to the international profile of Kwazulu-Natal as a premiere destination for tourism, culture and economic development.

The tour which kicked off in Nairobi, Kenya and now Lagos, the next stop of the MTV Africa All Star event will be an open air concert which will hold at Moses Mabhida Stadium, People’s Park, Durban, South Africa. The date is May 18, 2013 and it will be headlined by American Hiphop star, Snoop Dogg aka Snoop Lion. The event will also feature an all-star lineup of some of popular contemporary artistes across Africa who will be voted by fans on MTV Base’s official website.

Speaking on behalf of MTV, Senior VP and MD Viacom International Media Networks (VIMN) Africa, “We are thrilled to partner with Kwazulu-Natal Province in the creation of MTV Africa All Stars, an initiative that will further establish Kwazulu-Natal as a world class destination for culture, music and business. Through engaging live events, television specials and digital activations, MTV Africa All Stars offers a range of diverse platforms through which fans can connect with and experience the extraordinary talent, variety and craftsmanship of the continent’s most exciting contemporary musicians.”

MTV Africa All Stars – Kwazulu-Natal Province will air on MTV Base and partner stations across Africa on Saturday, May 25, 2013 while the event will also reach more than half a billion TV households worldwide in June 2013 as part of MTV acclaimed World Stage franchise.


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